Niccolo Machiavellis The Prince and Lorenzo de Medici - Free Essay Example

In Niccolo Machiavellis The Prince, One of his goals was to win the favor of Lorenzo de Medici, then-governor of Florence and the person to whom the book is dedicated; Machiavelli hoped to have a position within the Florentine government. The medici family as well as the people of Florence took this differently than how it was portrayed by Machiavelli. My focus in this paper will be how the idea of being feared is better than being loved. Machiavelli states that since love and fear can hardly exist together; if we must choose between them, it is far safer to be feared than loved. It is desirable to both be loved and feared, but it is difficult to achieve both. With being feared, you are being respected opposed to being loved where you can get taken advantage of and it will be tougher for the ruler to assert their power amongst their citizens. This paper will discuss the value of both traits and how it is effective in everyday life. Machiavellis thoughts on rather being feared than loved reflects on todays society in many ways. For instance, in a working environment one who is in a position of power, such as a supervisor or manager, if they have authority and exertion, the employees will have more respect and a lot more gets done. Rather than having one who is more lenient and more lovable, less will get done and you will most likely get taken advantage of. Compassion is normally admired. But a prince ought to be vigilant that he does not show it unwisely. If a prince is too compassionate and does not stand his ground nor show authority, he creates an atmosphere of disorder, and misconduct and will be risking that the citizens will do as they please†even to the extremes of homicide and theft. Some measure of jurisdiction or power is needed to maintain order. But while doing that, a prince has to be careful in his exercise of cruelty and inducing hatred. Machiavelli viewed humans as ungrateful, fickle, false. Meaning, they are quick to abandon the prince as soon as they feel attacked. The people are in it for themselves at the end of the day and will only support the prince if they get in return will benefit them. On the other hand, fear will prevent the citizens from acting out, and will be easier for the prince to keep them in line with his wishes and demands. The strongest ruler is one who can do both, the next best is one who can be feared, the weakest is one who depends on love alone.

Tuberculosis As A Infectious Disease - 1329 Words

Tuberculosis Tuberculosis (TB) is a highly infectious disease that can harm any organ of the body, especially the lungs. Every year about over a million people die due to tuberculosis and even more are infected. A person in contact with an infected individual can easily put themselves at risks of getting TB. Due to the emergence of human immunodeficiency virus (HIV), tuberculosis infections began to increase more rapidly. A person with HIV has a weak immune system which is not able to fight infections such as tuberculosis. There are many ways to diagnose, prevent and treat the farther spread of this disease. There are many ways to identify and diagnose the presence and severity of tuberculosis. One of the most common ways to test for TB†¦show more content†¦Sputum tests may be required for testing if the chest x-ray reveals signs of TB. Tuberculosis spreads by contagious airborne droplets that can be passed on easily through close contact with a person who has active or untreated TB. As a person coughs, sneezing, or does any sort of interaction it can release infectious droplets into the air. Once a person inhales the infectious droplet (bacillus), it settles in the upper airways. â€Å"Bacteria in droplets that bypass the mucociliary system and reach the alveoli are quickly surrounded and engulfed by alveolar macrophages, the most abundant immune effector cells present in alveolar spaces† (Knechel, 2009). These macrophages are a part of immune system that fights to destroy the mycobacteria to prevent infection. â€Å"The outcome is essentially determined by the quality of the host defenses and the balance that occurs between host defenses and the invading mycobacteria† (Knechel, 2009). If the alveolar macrophage fails to overcome the inhaled mycobacteria, the bacteria will replicate until the macropha ge lyses. As the monocytes are attracted to the infection site, it then separates into macrophages and consumes the free bacilli. The mycobacteria then multiply within the macrophages causing it to become infected. The infected macrophages may then be transported to the lymph nodes where it can easily reach the blood stream. After two to three weeks of infection, the helper T cells are activated to bring back the immunes

Critical Response to Poetry - 1237 Words

Module 4 – Section 4 Assignment: Critical Response to Poetry 1. Every word in â€Å"Harlem (A Dream Deferred)† communicates a part of the meaning to the readers. Each word conveys more of the impact of a dream unaccomplished. The author is not literally saying but instead is asking. He is imposing the readers to think about a dream deferred. Without having to say it literally, the question rises in the minds of the readers; do I have dreams that have been left sitting? Are they causing this heavy down sagging in my life, in my heart? The author writes the poem in questions which brings up questions to the readers about themselves. As well we have the word ‘Harlem’ in the title. Possibly readers will be reminded of the community†¦show more content†¦It’s not easy to always think positive when life is bringing you down. It’s about what you think you can and can’t do. It’s about making the right choice to climb your mountain when you come to it. The poem speaks about the way we defeat ou rselves. When our minds begin to have doubts and fears, then already, we have been defeated. You have to set goals and believe you can achieve them. It depends only on what you think you can accomplish. There is many times where the approach of things has stopped a person from achieving something, whether it’s a life changing circumstance, or just a small everyday thing, because that person just could not bring himself into believing he could do it. This poem comes down to one thing; think negative and the outcome will be negative; think positive and the outcome will most surely be positive. How far do you think you can go, how far do think you can push yourself? The word â€Å"think† is the key word. It’s all in the state of mind, in our self-esteem and how we think about ourselves in life. So a person is sitting at a table with a plate of rice in front of him. Now this particular person despises rice, you might think; well he probably just has different taste buds. But really it has nothing to do with taste buds or anything else. It has only to do with how this person pictures rice in his mind. The whole circumstance couldShow MoreRelatedSympathy For The Devil Poem Analysis1186 Words   |  5 Pagesmeaning, and implied statements. Readers then must organize responses to the verse into a logical, point-by-point explanation. A fine commencement when analyzing and or evaluating poems and plays includes starting with some background information on the story in order to give it some context, followed by the major theme or focus in the composition along with an explanation. 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Paulo Freire contends that the â€Å"banking† method of instruction is not a viable strategy to educate students. In the film, Dead Poets Society, directed by Peter Weir, Mr. Keating, an English professor in the film, liberates the student s mind by making them confr ont the issues exhibited to them. The problem-posing strategy

Management Marketing Plan

Question: Describe about the marketing plan. Answer: Executive Summary The Ristorante stocks frozen pizza which it sells to different supermarkets and other retail places making its sales to different target markets. There are many flavours that the customers could choose from hence every person served depending on their tastes and preferences. The team of management of the restaurant attributes its success to the high level of quality ingredients that the qualified chefs use in preparation. The research contains the environmental analysis, the SWOT analysis and the marketing mix of the organization that contribute to its success. Segmentation Segmentation is the division of the market into manageable segments with different unique features then creation of a product that satisfies the needs of such a segment. It is one of the most important marketing strategies in any organization. An organization with the ability to divide the target market in different segments goes a long way in increasing the sales than one which does not (Gronroos, 2007 p45). It divides the market depending on the needs, the ability to spend and the needs in that particular segment. Such segmenting allows an organization satisfy the needs of the segment which is through the product differentiation techniques and the positioning. When selling the frozen pizza, the same quality of the product will be availed to all markets but after segmentation of the target market, the Ristorante Frozen Pizza may have to sell at different prices in different segments. This is because one segment may have more economic buying power than the other necessitating the need to charge more than the others. The marketing team will determine the most appropriate method of segmenting the market depending in the many methods of segmenting like the geographical segmentation, the demographic segmentation, the behavioural segmentation, and the psychographic segmentation. All these are discussed below: 1. Geographical Segmentation The Ristorante Frozen Pizza may need to look at the regions that it targets and divide it depending on their specific needs (Nakata, 2009 p23). This is also from the climatic conditions as some hotter areas in the target market may not have strong preservatives for the frozen pizza once it is opened. This will make the marketing team make prior plans on delivery services. The city size and the density in terms of the population will be the other determining factor in the geographical segmentation. 2. Demographic Segmentation The marketing team may need to divide the target market in terms of their age and gender as they sell the frozen pizza. People with a higher income may make more purchases as compared to those on the lower side of incomes. The religion of the target customers and their beliefs regarding the pizza ingredients will also serve as a selling point for the restaurant. The ideal and most common family size of the people in the target market will determine the size that the Ristorante Frozen Pizza stocks in their kitchen. If an area with larger families, they may have to prepare the largest pizzas while small families may need the medium sized pizzas. 3. Behavioural Segmentation The behavioural characteristics of the target market in terms of their social status and how they regard the pizzas will be another major determinant (Wood, 2008 p56). The attitude of the people around depending on the type of life they live will also determine the sales for the Ristorante Frozen Pizza. The socio-economic powers and their lifestyle will determine how they frequent the restaurant for a bite. 4. Psychographic Segmentation The customer loyalty after they taste the pizza from the Ristorante Frozen Pizza will be determine whether they come back for another round and whether they recommend others to visit the premises. Such depends on the attitude that they have towards the restaurant and the level of benefits they gain from the usage of the product. Others are the purchase accession and the power that the customers perceive they have in relation to the restaurant (Wedel Kamakura, 2012 p108). References Gronroos, C., 2007. Service management and marketing: Customer management in service competition, pp 45-67. Nakata, C. ed., 2009.Beyond Hofstede: Culture frameworks for global marketing and management. Palgrave Macmillan, pp 23-67. Wedel, M. and Kamakura, W.A., 2012.Market segmentation: Conceptual and methodological foundations(Vol. 8). Springer Science Business Media, pp 78-109. Wood, M.B., 2008.The marketing plan handbook. Pearson Prentice Hall, pp 56-89.