Wednesday, September 2, 2020

Oil Spill Response Essay -- Nature Natural Oil Essays

Oil slick Response Dynamic This paper depicts gear and procedures for reacting to oil slicks. Different strategies for the regulation, cleanup and recuperation of oil slicks are inspected; focal points and hindrances of each are thought of. Alongside giving knowledge to oil slick reaction, this paper talks about ecological elements which can add to the achievement or disappointment of a cleanup activity. Presentation: Oil is the existence blood of our advanced modern culture. It energizes the machines and greases up the wheels of the world’s creation. Be that as it may, when that essential asset is wild, it can demolish marine life and pulverize the earth and economy of a whole region†¦. The plain realities are that the innovation of oil- - its extraction, its vehicle, its processing plant and use- - has outpaced laws to control that innovation and keep oil from dirtying the environment†¦ (Max, 1969). Oil in its numerous structures has gotten one of the necessities of present day modern life. Leveled out, and filling its proposed need, oil is proficient, adaptable, and gainful. Then again, when oil gets wild, it tends to be one of the most destroying substances in the earth. When spilled in water, it spreads for a significant distance around deserting a dark memory (Stanley, 1969). Oil slicks, regardless of enormous or little, have for some time been of worry to contamination control experts in this nation. Because of its ruinous nature, when a territory has been tainted by oil, the entire character of the earth is changed. At the point when it has experienced something strong to stick to, regardless of whether it be a sea shore, a stone, the quills of a duck or gull, or a bather’s hair, it doesn't promptly give up (Stanley, 1969). By its temperament o... ... Issues Resources Series 5 (61): 18-20. Max, N.E. 1969. Oil contamination and the law. Washington, D.C.: The Bureau of National Affairs, Inc. National Research Council. 1989. Utilizing oil contamination dispersants on the ocean. Washington, D.C.: National Academy Press. Nelson, A.N. 1971. Impacts of oil on marine plants and creatures. London: Institute of Petroleum. Subside Lane. 1995. The utilization of synthetic compounds in oil slick reaction. MI: Ann Arbor. Robert, J.M. furthermore, Associates. 1989. Oil slick reaction direct. New Jersey: NOYES DATA Corporation. Stanley, E.D. 1969. Oil contamination: Problems and strategies. Washington, D.C.: The Bureau of National Affairs, Inc. Quick, W.H, . C.J. Touhill, W.L. Templeton, and D.P. Roseman. 1969. Oil spillage counteraction, control, and restorationâ€state of the workmanship and exploration needs. Washington, D.C.: The Bureau of National Affairs, Inc.

Saturday, August 22, 2020

Political Economy - Neo-Liberalism vs. Classic Liberalism Essay

Political Economy - Neo-Liberalism versus Exemplary Liberalism - Essay Example Neo-radicalism planned to forestall and control imposing business model circumstances with the end goal that if there are no bodies in the condition of intensity that can execute the law to save the guiltless and limit the guilty parties, anybody in the condition of nature may rebuff someone else for any detestable he or that the individual in question has done since neo-progressivism bolsters uniformity. It guarantees that there is no prevalence or purview more than each other. Opposite, exemplary radicalism advances syndication of intensity by evacuating the free exercise of human resourcefulness. Great radicalism contends that when man was denied the free exercise, man turned out to be quickly ready to fulfill ever-extending scope of wants. Great progressivism underscores that, lone the legislature that holds the huge control of any great or insidiousness in the general public and man ought not take law in their grasp (Friedrich 2-5). Exemplary progressivism holds that there is nothing in the fundamental guideline of radicalism to stop making changes on the law of nature. It underlines that there are no fixed principles fixed at long last with the end goal that these guidelines can't be turned around or changed. Fixed guidelines are respected to be inadequate and present prompt and evident advantages just on certain individuals since it has a solid favors to specific individuals. Neo-radicalism doesn't empower the idea of independence. It stresses that on has the power to annihilate someone else who should do damage to the general public albeit no man should hurt another blameless man. One needs to attempt however much as could be expected to attempt to protect the remainder of mankind from any detestable that can happen to the others. Neo-progressivism stresses that all being are equivalent and free and no man should hurt each other’s honest life, wellbeing or ownership as it perceives all being as workmanship of on all-powerful (God). Additionally, no man that has the freedom to obliterate himself and man ought not have more than other consequently support sharing such thing as force. For

Friday, August 21, 2020

Reporn on Marketing Statigy

Presentation Unilever is a global organization, framed of Anglo-Dutch parentage that claims huge numbers of the world’s customer item marks in nourishments, refreshments, cleaning specialists and individual consideration items. Unilever utilizes about 180,000 individuals and had overall income of nearly â‚ ¬40 billion out of 2005. Unilever is a double recorded organization comprising of UnileverNV in Rotterdam, Netherlands and Unilever PLC in London, England. This game plan is like that of Reed Elsevier and that of Royal Dutch Shell preceding their bound together structure. Both Unilever organizations have similar chiefs and viably work as a solitary business.The current non-official Chairman of Unilever N. V. also, PLC is Michael Treschow while Patrick Cescau is Group Chief Executive, who will resign toward the finish of 2008. Mr Paul Polman will succeed Patrick Cescau as Group Chief Executive. The organization is broadly recorded on the world’s stock trades. 1. 2 O rigin of report Since down to earth direction is an indispensable piece of the BBA program, I attempted to uncover genuine execution of Uniliver by getting ready thisâ report. To set up this report I have run over with various data of the Uniliver.From the gathered data I comprehend the company’s exercises in the market as Uniliverll as in their interior groundwork for promoting and others exercises. I expect that this report will satisfy the necessity of BBA program and give an unmistakable thought regarding the Uniliver exercises and other global company’s exertion in the Bangladesh. In this way, Uniliver can get profound comprehend of real circumstance of MN’s company’s exercises by breaking down their uncovered methodology . 1. 3 Objective This Study is expected to break down showcasing procedures utilized by Unilever Bangladesh Ltd and globe.The principle motivation behind the investigation is to discover what techniques the organization uses to ad vertise its items and brands around the world; the positive and negative parts of those methodologies. The report further breaks down the situation of Unilever Bangladesh Ltd and globe in the few ventures in contrast with its rivals. Explicit target: To think about Uniliver and Uniliverâ Bangladesh. Toâ create SOWT examination ofâ Uniliver Bangladesh. To think about Uniliver’s technique regardingâ item, price,place and advancement. To recognize the segmentation,targetingâ and situating methodology utilized by Uniliver Bangladesh.To build up some recoendation for additional improvement in Marketing procedure of Uniliver Bangladesh. 1. 6 Methodology of this report For openness and accessibility of data I have decided to take a shot at the Marketing systems of Unilever Bangladesh Ltd and globe. As the organization works in the market with a colossal number of items in various businesses, I have chosen to concentrate on one of their overall effective methodology on givi ng information. A large portion of the data utilized in this report is from optional sources. The principle wellspring of data was the Uniliver’s website.In expansion data will be gathered from center gathering discussion,depth meeting and review. Essential Sources: Face to confront discussion with the Uniliver’sâ individuals Customer assessment collectionâ through overview. Assortment of information related with Customer fulfillment throughâ review. Miscellaneousâ Book Reading. Auxiliary Sources: Annual Reports of Uniliver Various kinds of Website Different research report. Various Newspapers, Articles, Journals and Publication. Test Size: I have gathered information from 5 upper level representative through profundity meeting and 100 Customer for survey.Sampling Technique: if there should arise an occurrence of review straightforward irregular inspecting was utilized . On the off chance that ofâ profundity talk with snowball examining was utilized. Informat ion examination: I usedâ Microsoft excelâ to break down the gathered information and get the best possible significance. Iâ utilized likewise graph,pictureâ to appear and investigate the information. For openness and accessibility of data I have decided to chip away at the techniques of Unilever Bangladesh Ltd and globe. As the organization works in the market with a colossal number of items in various businesses, I have chosen to concentrate on one of their overall fruitful system on giving data.Most of the data utilized in this report is from optional sitces. The principle sitsce of data was the Uniliverbsite. Likewise data was additionally gathered from center gathering conversation. 1. 4 Limitation To lead this investigation sheer encounters are required. Be that as it may, I have absence of those. As like-The Data was notâ availableâ about organization. Without pragmatic work experience it was hard to accomplish work. Private data are not exposedâ in Bangladesh. I t was hard to assemble adequate data because of impediment of time.It was likewise hard to acquire legitimate data from respondents due to their bustling calendar. Need ofâ Money After all inside time restricted it is beyond the realm of imagination learn and see all the exercises ofâ â â â â â â â â â MN’s organization like Uniliver. Section 02 Overview of Uniliver Unilever initially Unilever NV Unilever PLC| | Type| Public organization (AMS: UNA) (LSE: ULVR) (NYSE: UN) (Unilever N. V. ) (NYSE: UL) (Unilever PLC)| Industry| Conglomerate| Founded| 1930| Headquarters| Unilever House, London, United KingdomRotterdam, Netherlands| Area served| Worldwide| Key people| Michael Treschow Chairman) Lord Simon of Highbury (Vice Chairman) Paul Polman (CEO)| Products| See brands listing| Revenue| â‚ ¬44,262â million (2010)| Operating income| â‚ ¬6,339â million (2010)| Net income| â‚ ¬4,598â million (2010)| Employees| 163,000 (2010)| Uniliverbsite| http://un ilever. com| 2. 1 History and Growth Unilever is a British-Dutch worldwide partnership that possesses a large number of the world’s purchaser item marks in nourishments, refreshments, cleaning specialists and individual consideration items. Unilever is a double recorded organization comprising of Unilever N. V. in Rotterdam, Netherlands and Unilever PLC in London, United Kingdom.This game plan is like those of Reed Elsevier and Royal Dutch Shell before their brought together structures. Both Unilever organizations have similar executives and successfully work as a solitary business. The current non-official Chairman of Unilever N. V. what's more, PLC is Michael Treschow while Paul Polman is Group Chief Executive. Unilever’s primary universal contenders incorporate Nestle and Procter and Gamble. They additionally face rivalry in neighborhood markets or item runs from organizations, for example, Beiersdorf, ConAgra, Danone, General Mills, Henkel, Mars, Inc. Pepsico, Reck itt Benckiser and S. C. Johnson and Son. History Unilever was established on 1 January 1930 by Antonius Johannes Jurgens, Samuel van lair Bergh and William Hulme Lever, second Viscount Leverhulme. The amalgamation of the activities of British cleanser creator Lever Brothers ,William Hulme Lever and Dutch margarine maker Margarine Unie, Anton Jurgens en Samuel van nook Bergh, a merger as palm oil was a significant crude material for the two margarines and cleansers and could be imported all the more productively in bigger quantities.The starting reaping of palm oil was from the British Uniliverst Africa, from where news reports seen back in England shoUniliverd the laborers abroad in positive conditions. In 1911 the organization got a concession for 750,000 hectares of woodland in Belgian Congo, for the most part south of Bandundu, where an arrangement of constrained work worked. The auxiliary of Lever was named â€Å"Huileries du Congo Belge†. During the extraordinary melanch oly in the thirties, the Huileries pointedly diminished the charge for accumulated oil nuts, while the administration of Belgian Congo emphatically expanded taxation.This brought about social turmoil in 1931, which are known as the Revolution of the Pende, in which in the end in excess of 400 individuals from the Pende-clan were murdered. During the 1930s the Unilever business developed and new pursuits were propelled in Africa and Latin America. In 1972 Unilever bought A&W Restaurants’ Canadian division however offered its offers through an administration buyout to previous A&W Food Services of Canada CEO Jefferson J. Mooney in July 1996. By 1980 cleanser and palatable fats contributed only 40% of benefits, contrasted and a unique 90%. In 1984 the organization purchased the brand Brooke Bond (creator of PG Tips tea).In 1987 Unilever fortified its situation on the planet healthy skin showcase by procuring Chesebrough-Ponds, the producer of Ragu, Pond’s, Aqua-Ne t, Cutex Nail Polish, and Vaseline. In 1989 Unilever purchased Calvin Klein Cosmetics, Faberge, and Elizabeth Arden, however the last was later sold (in 2000) to FFI Fragrances. In 1996 Unilever bought Helene Curtis Industries, giving the organization â€Å"a ground-breaking new nearness in the United States cleanser and antiperspirant market†. The buy presented to Unilever the Suave and Finesse hair-care item brands and Degree antiperspirant brand. Worldwide work at Unilever 2000â€2008Black speaks to business numbers in Europe, light dim speaks to the Americas and dull dark speaks to Asia, Africa, and Middle East. Somewhere in the range of 2000 and 2008 Unilever diminished worldwide workforce numbers by 41%, from 295,000 to 174,000. Note: Europe figures for 2000â€2003 are all Europe; from 2004 figures in dark are Western Europe. For 2004â€2008 Figures for Asia, Africa and Middle East incorporate Eastern and Central Europe. Source: Unilever Annual Reports 2004, 2008 In 2000 the organization consumed the American business Best Foods, reinforcing its essence in North America and broadening its arrangement of nourishments brands.In April 2000 it purchased both Ben and Jerry’s and Slim Fast. The organization is global with working organizations and processing plants on each landmass (aside from Antarctica) and research labs at Colworth and Port Sunlight in England; Vlaardingen in the Netherlands; Trumbull, Connecticut, and Englewood Cliffs, New Jersey in the United States; Bangalore in India (see too

Sunday, May 31, 2020

Niccolo Machiavellis The Prince and Lorenzo de Medici - Free Essay Example

In Niccolo Machiavellis The Prince, One of his goals was to win the favor of Lorenzo de Medici, then-governor of Florence and the person to whom the book is dedicated; Machiavelli hoped to have a position within the Florentine government. The medici family as well as the people of Florence took this differently than how it was portrayed by Machiavelli. My focus in this paper will be how the idea of being feared is better than being loved. Machiavelli states that since love and fear can hardly exist together; if we must choose between them, it is far safer to be feared than loved. It is desirable to both be loved and feared, but it is difficult to achieve both. With being feared, you are being respected opposed to being loved where you can get taken advantage of and it will be tougher for the ruler to assert their power amongst their citizens. This paper will discuss the value of both traits and how it is effective in everyday life. Machiavellis thoughts on rather being feared than loved reflects on todays society in many ways. For instance, in a working environment one who is in a position of power, such as a supervisor or manager, if they have authority and exertion, the employees will have more respect and a lot more gets done. Rather than having one who is more lenient and more lovable, less will get done and you will most likely get taken advantage of. Compassion is normally admired. But a prince ought to be vigilant that he does not show it unwisely. If a prince is too compassionate and does not stand his ground nor show authority, he creates an atmosphere of disorder, and misconduct and will be risking that the citizens will do as they please†even to the extremes of homicide and theft. Some measure of jurisdiction or power is needed to maintain order. But while doing that, a prince has to be careful in his exercise of cruelty and inducing hatred. Machiavelli viewed humans as ungrateful, fickle, false. Meaning, they are quick to abandon the prince as soon as they feel attacked. The people are in it for themselves at the end of the day and will only support the prince if they get in return will benefit them. On the other hand, fear will prevent the citizens from acting out, and will be easier for the prince to keep them in line with his wishes and demands. The strongest ruler is one who can do both, the next best is one who can be feared, the weakest is one who depends on love alone.

Saturday, May 16, 2020

Tuberculosis As A Infectious Disease - 1329 Words

Tuberculosis Tuberculosis (TB) is a highly infectious disease that can harm any organ of the body, especially the lungs. Every year about over a million people die due to tuberculosis and even more are infected. A person in contact with an infected individual can easily put themselves at risks of getting TB. Due to the emergence of human immunodeficiency virus (HIV), tuberculosis infections began to increase more rapidly. A person with HIV has a weak immune system which is not able to fight infections such as tuberculosis. There are many ways to diagnose, prevent and treat the farther spread of this disease. There are many ways to identify and diagnose the presence and severity of tuberculosis. One of the most common ways to test for TB†¦show more content†¦Sputum tests may be required for testing if the chest x-ray reveals signs of TB. Tuberculosis spreads by contagious airborne droplets that can be passed on easily through close contact with a person who has active or untreated TB. As a person coughs, sneezing, or does any sort of interaction it can release infectious droplets into the air. Once a person inhales the infectious droplet (bacillus), it settles in the upper airways. â€Å"Bacteria in droplets that bypass the mucociliary system and reach the alveoli are quickly surrounded and engulfed by alveolar macrophages, the most abundant immune effector cells present in alveolar spaces† (Knechel, 2009). These macrophages are a part of immune system that fights to destroy the mycobacteria to prevent infection. â€Å"The outcome is essentially determined by the quality of the host defenses and the balance that occurs between host defenses and the invading mycobacteria† (Knechel, 2009). If the alveolar macrophage fails to overcome the inhaled mycobacteria, the bacteria will replicate until the macropha ge lyses. As the monocytes are attracted to the infection site, it then separates into macrophages and consumes the free bacilli. The mycobacteria then multiply within the macrophages causing it to become infected. The infected macrophages may then be transported to the lymph nodes where it can easily reach the blood stream. After two to three weeks of infection, the helper T cells are activated to bring back the immunes

Wednesday, May 6, 2020

Critical Response to Poetry - 1237 Words

Module 4 – Section 4 Assignment: Critical Response to Poetry 1. Every word in â€Å"Harlem (A Dream Deferred)† communicates a part of the meaning to the readers. Each word conveys more of the impact of a dream unaccomplished. The author is not literally saying but instead is asking. He is imposing the readers to think about a dream deferred. Without having to say it literally, the question rises in the minds of the readers; do I have dreams that have been left sitting? Are they causing this heavy down sagging in my life, in my heart? The author writes the poem in questions which brings up questions to the readers about themselves. As well we have the word ‘Harlem’ in the title. Possibly readers will be reminded of the community†¦show more content†¦It’s not easy to always think positive when life is bringing you down. It’s about what you think you can and can’t do. It’s about making the right choice to climb your mountain when you come to it. The poem speaks about the way we defeat ou rselves. When our minds begin to have doubts and fears, then already, we have been defeated. You have to set goals and believe you can achieve them. It depends only on what you think you can accomplish. There is many times where the approach of things has stopped a person from achieving something, whether it’s a life changing circumstance, or just a small everyday thing, because that person just could not bring himself into believing he could do it. This poem comes down to one thing; think negative and the outcome will be negative; think positive and the outcome will most surely be positive. How far do you think you can go, how far do think you can push yourself? The word â€Å"think† is the key word. It’s all in the state of mind, in our self-esteem and how we think about ourselves in life. So a person is sitting at a table with a plate of rice in front of him. Now this particular person despises rice, you might think; well he probably just has different taste buds. But really it has nothing to do with taste buds or anything else. It has only to do with how this person pictures rice in his mind. The whole circumstance couldShow MoreRelatedSympathy For The Devil Poem Analysis1186 Words   |  5 Pagesmeaning, and implied statements. Readers then must organize responses to the verse into a logical, point-by-point explanation. A fine commencement when analyzing and or evaluating poems and plays includes starting with some background information on the story in order to give it some context, followed by the major theme or focus in the composition along with an explanation. Primarily, a piece of work I have completed during this unit regarding poetry and drama which assisted in my improvement of analyzingRead MoreThe Significance of Literary Knowledge in Parodic Poetry: A Look At Anthony Hecht’s The Dover Bitch1100 Words   |  5 PagesA precritical response to any literature can be loosely defined as the initial raw, emotional reacti on to the piece. The feeling of confusion, disgust, impassiveness, or pure joy can follow any reading. On the other hand, a critical response is a critical evaluation or, more specifically, an intellectual  response to a piece of literature. Critically thinking about a piece of literature involves taking the work and breaking it down into different parts, thus aiding in understanding the work and specificRead MoreBiography of Sylvia Plath1452 Words   |  6 PagesCritical Analysis Sylvia Plath, a great American author, focuses mostly on actual experiences. Plath’s poetry displays feelings and emotions. Plath had the ability to transform everyday happenings into poems or diary entries. Plath had a passion for poetry and her work was valued. She was inspired by novelists and her own skills. Her poetry was also very important to readers and critics. Sylvia Plath’s work shows change throughout her lifetime, relates to feelings and emotions, and focuses on dayRead MoreAnalysis of Pablo Nerudas Poetry1140 Words   |  5 PagesPablo Nerudas poem entitled Poetry riveted my imagination instantly. It did so, not because it reminded me of some of my better works, or because it was written in a non-formal verse/style that I find the most effective and largely attractive in poetry. Rather, I was captivated by this work because the author was able to transform his words to get to the essence of poetry. There are a lot of people, books, and fools, quite fran kly, who misconstrue the fact that poetry is this cadence, that meterRead More Analysis of Much Madness is Divinest Sense by Emily Dickinson941 Words   |  4 Pagesmajority is the side that should in fact be considered mad. The perception of madness and insanity are a common theme among Dickinsons poetry, as she fought against societys tainted view of herself as crazy. She focuses on how judgmental society is on non conformist views when she describes the majority as discerning (line 2). As similar to most of her poetry, she writes in iambic meter and uses slant rhyme, as lines one, three, and seven end with Sense, Madness, dangerous, and lines sixRead MoreMargaret Ellen Lamb s Exploration Of Sidney s Defense Of Poesy922 Words   |  4 Pagesexploration of Sidney s Defense of Poesy notes early modern cultural anxieties around poetry s potential power to effeminise and infantilize. Sidney challenges contemporary accusations against poetry, existing on concerns for the morality and virtuosity of its audiences. However Lamb supplies an additional stance regarding the masculine intellectual ideology of the Tudor education system. This suggests that poetry halts the indoctrination of young adult males into an emerging capitalistic EnglandRead MoreEssay on Emotion and Feeling in Lord Byrons Poetry1585 Words   |  7 PagesThe genre of poetry itself produces connotations based around raw emotions, especially when considering poetry from the Romanticism era. Furthermore, poetry which is based on emotions (whether negative or positive) is what makes it successful in evoking a more personal response from the reader. When exploring poetry references such as The English Poetic Mind by Charles Williams, he states how when We are told of a thing; we are made to feel as if that thing were possible to us; and we are so madeRead MoreThe Development Of Chicana Identities Throughout The Twentieth Century By Showing1015 Words   |  5 PagesChicanas which include oral hi stories, poetry, theatrical performance, painting, dance, music and social science survey. Some of the contributors also combine â€Å"analytical tools and cross disciplinary boundaries† (5). The approaches used are very unique as they enables to unravel the Chicana experiences thoroughly and disrupt â€Å"the notion of Chicana identity as monolithic and homogeneous† (6). Also, the format of the book which presents articles and then the responses by another activist or scholars offersRead More Symbolic Imagery in Langston Hughes Poems, The Negro Speaks of Rivers and Mother To Son1651 Words   |  7 PagesSymbolic Imagery in Langston Hughes Poems, The Negro Speaks of Rivers and Mother To Son Langston Hughes uses symbolism throughout his poetry. In the poems The Negro Speaks of Rivers and Mother To Son, Langston Hughes uses symbolism to convey his meaning of the poems to the readers. Readers may make many interpretations about the symbols used throughout these poems. Throughout the poem The Negro Speaks of Rivers Hughes uses metaphorical statements to suggest to the readerRead MoreAnalysis Of Paulo Freire s The Banking Concept Of Education Essay1507 Words   |  7 PagesIn Paulo Freire’s article, â€Å"The ‘Banking’ Concept of Education,† he discusses how there is an absence of imagination and critical thinking in the â€Å"banking† method of education. Paulo Freire contends that the â€Å"banking† method of instruction is not a viable strategy to educate students. In the film, Dead Poets Society, directed by Peter Weir, Mr. Keating, an English professor in the film, liberates the student s mind by making them confr ont the issues exhibited to them. The problem-posing strategy

Tuesday, May 5, 2020

Management Marketing Plan

Question: Describe about the marketing plan. Answer: Executive Summary The Ristorante stocks frozen pizza which it sells to different supermarkets and other retail places making its sales to different target markets. There are many flavours that the customers could choose from hence every person served depending on their tastes and preferences. The team of management of the restaurant attributes its success to the high level of quality ingredients that the qualified chefs use in preparation. The research contains the environmental analysis, the SWOT analysis and the marketing mix of the organization that contribute to its success. Segmentation Segmentation is the division of the market into manageable segments with different unique features then creation of a product that satisfies the needs of such a segment. It is one of the most important marketing strategies in any organization. An organization with the ability to divide the target market in different segments goes a long way in increasing the sales than one which does not (Gronroos, 2007 p45). It divides the market depending on the needs, the ability to spend and the needs in that particular segment. Such segmenting allows an organization satisfy the needs of the segment which is through the product differentiation techniques and the positioning. When selling the frozen pizza, the same quality of the product will be availed to all markets but after segmentation of the target market, the Ristorante Frozen Pizza may have to sell at different prices in different segments. This is because one segment may have more economic buying power than the other necessitating the need to charge more than the others. The marketing team will determine the most appropriate method of segmenting the market depending in the many methods of segmenting like the geographical segmentation, the demographic segmentation, the behavioural segmentation, and the psychographic segmentation. All these are discussed below: 1. Geographical Segmentation The Ristorante Frozen Pizza may need to look at the regions that it targets and divide it depending on their specific needs (Nakata, 2009 p23). This is also from the climatic conditions as some hotter areas in the target market may not have strong preservatives for the frozen pizza once it is opened. This will make the marketing team make prior plans on delivery services. The city size and the density in terms of the population will be the other determining factor in the geographical segmentation. 2. Demographic Segmentation The marketing team may need to divide the target market in terms of their age and gender as they sell the frozen pizza. People with a higher income may make more purchases as compared to those on the lower side of incomes. The religion of the target customers and their beliefs regarding the pizza ingredients will also serve as a selling point for the restaurant. The ideal and most common family size of the people in the target market will determine the size that the Ristorante Frozen Pizza stocks in their kitchen. If an area with larger families, they may have to prepare the largest pizzas while small families may need the medium sized pizzas. 3. Behavioural Segmentation The behavioural characteristics of the target market in terms of their social status and how they regard the pizzas will be another major determinant (Wood, 2008 p56). The attitude of the people around depending on the type of life they live will also determine the sales for the Ristorante Frozen Pizza. The socio-economic powers and their lifestyle will determine how they frequent the restaurant for a bite. 4. Psychographic Segmentation The customer loyalty after they taste the pizza from the Ristorante Frozen Pizza will be determine whether they come back for another round and whether they recommend others to visit the premises. Such depends on the attitude that they have towards the restaurant and the level of benefits they gain from the usage of the product. Others are the purchase accession and the power that the customers perceive they have in relation to the restaurant (Wedel Kamakura, 2012 p108). References Gronroos, C., 2007. Service management and marketing: Customer management in service competition, pp 45-67. Nakata, C. ed., 2009.Beyond Hofstede: Culture frameworks for global marketing and management. Palgrave Macmillan, pp 23-67. Wedel, M. and Kamakura, W.A., 2012.Market segmentation: Conceptual and methodological foundations(Vol. 8). Springer Science Business Media, pp 78-109. Wood, M.B., 2008.The marketing plan handbook. Pearson Prentice Hall, pp 56-89.